Showing posts with label blog promotion. Show all posts
Showing posts with label blog promotion. Show all posts

Monday, August 23, 2010

Google Page Ranking and Google Backlinks - How to Get on Page 1 of Google

The best way to get listed on page one of Google is to get quality backlinks that increase the Google page ranking of your blog or web content. In this article I share with you the top 10 strategies I have found useful in improving the PR ranking (Google PR) of my blogs and other web content.

I actively use each of these SEO strategies and have achieved good results particularly I am seeing my articles being promoted higher in Google search engine results. If you are an article writer and don't own a blog this article is equally relevant to you as the same strategies apply to your web content.

10 Ways to Improve Google PageRank

  1. Build Quality Backlinks
    Build backlinks to your blog and article pages. Get backlinks from blog directories, commenting on blogs, social bookmarking sites to name a few sources. Try to get backlinks from quality websites with a high Google PageRank in preference to a whole lot from sites with a PR 0 or PR 1. The majority of your links need to be from sources with a Google PR of 3 and above.

    To find out the PR of any website or webpage you can use a PR Checker tool. Just enter the URL into a PR checker tool and it will tell you the Google PageRank and the Alexa ranking. To find a free PR Checker tool just use the search phrase PR Checker tool in your browser.

  2. Build Backlinks From Multiple Sources
    It is not enough to just get a couple of links you need to build multiple backlinks to your blog to get a good PR. Avoid building all your backlinks from the same source. The problem with getting all your links from the same external source is that if Google were to devalue the website's links for some reason your blog content credibility would be compromised.

    Use a link popularity tool to check where the current backlinks to your blog or web content are originating from. Enter the phrase link popularity tool in your browser to find link popularity checkers or use Search Bliss Link Popularity Tool

  3. Concentrate on Do Follow Backlinks
    Links from other sites to your blog or web content can be "no follow" or "do follow". Do follow backlinks add to the authority of your blog with search engines while no follow links do not affect your blog's PR even though they bring in traffic. To build Page Rank you need to concentrate on building do follow backlinks. This same rule applies to writers who submit articles to article submission sites.

  4. Get Backlinks from Top No Follow Websites
    I have found that getting links from top social bookmarking sites and answer sites like Yahoo Answers and Delicious is worthwhile even though the links are not do follow. With such high PR these sites are worth linking to and can help your PR.

  5. Build External Links to Your Blog Naturally
    Aim to build your backlinks naturally rather than creating them all on one day. The drip feed method of building links over time is preferable. There are some useful free social bookmarking tools out there that can help automate backlinking. You can try IMAutomator which has both a free and paid membership. IMAutomator can be set to add a link a day or to add them over a number of days. The downside of this drip feed strategy is though that your backlinks will take awhile to be created and picked up by search engines.

  6. Use Your Keywords As Anchor Text When Creating Backlinks
    When building external links to your blog be sure to include the keywords of your blog post or article as anchor text where possible. Mix up the keywords in your anchor text so you don't always use the same exact phrase to avoid it being identified as spam.

    An example of anchor text linking for this article would be
    <a href="link to your blog">Google Backlinks and Page Ranking</a>

  7. Ensure Your Keyword or Keyword Phrase Appears in Your Blog Title
    Your title not only helps readers understand what your article is about but search engines too. The title you give your blog post is a very important factor in determining whether your article will disappear into oblivion or get promoted to page one on Google. Make sure that your title includes your keyword, keywords or keyword phrase.

    Spend time crafting a keyword rich article title. If you are not sure about which keywords to use make use of the Google Keyword Tool to help you choose a keyword rich title.

  8. Use Keywords Throughout Your Blog Posts
    Having the right keywords in the right ratio is a large factor in making it to the first page for your chosen keywords. Scatter keywords throughout your blog post. Keyword density needs to be about 3%. Don't overstuff articles with keywords as this could have a negative effect. Make use of synonyms that are similar to your keywords.

  9. Use Keywords in the First 50-100 Words of Blog Post or Article
    Search engines like Google give emphasis to text that occurs at the beginning of an article. That's why I like to start all my articles with the keyword phrase in the first sentence. The closer to the beginning of your post your keywords appear the better but don't make it look or sound unnatural as search engines are pretty smart.

  10. Anchor Text Your Keywords for Internal Links
    Internal linking is a factor when determining Google PR. Make sure your posts are linked internally. Use a related articles hack if you are using Blogger to help you achieve this. Wordpress bloggers can find related articles plugins to show related articles on their blogs. If you are an article writer include links to your other related articles each time you publish an article to build internal links.

    A good way to link internally is to use the keywords of the post within the anchor text of the link. Anchor text linking is preferable to just using the URL as the link.

As the Google PageRank of your blog is only reviewed every 3 months or so don't expect your Google page ranking to improve overnight. However, if you consistently apply these 10 basic strategies to your blog posts and your backlinking activity you are likely to begin to see your posts rising in search engine results. The more quality backlinks you can build the better your chances of a Google PR above PR 0 or PR 1.

Saturday, August 14, 2010

3 Good Reasons to Bookmark Your Blog Posts at Propeller.com

Propeller.com is a well established social news portal that accepts links to content such as articles, videos and images from all over the web. For a blogger and freelance writer like me that is great news because it offers a chance to gain exposure for my blog content, a way to generate more traffic and a vehicle to build do follow backlinks to my blog.
Reasons for Joining Propeller.com

  • Gain greater exposure for my blog
  • Generate traffic to my blog
  • Create do follow backlinks

Propeller.com Exposes My Blog to a Wider Audience
As Propeller.com is a large website with many loyal fans adding content to Propeller immediately exposes my blog to a wider audience than I could achieve by just slaving away writing articles and getting organic traffic alone. Propeller.com offers users the potential to build a thriving community with many subscribers. Plus by joining groups that are relevant to my blog content it is possible to gain a readership over time.

Propeller.com Sends Traffic to My Blog
By creating links at Propeller.com to my blog pages anyone wanting to read the full article will need to visit my blog. So I immediately gain a visitor. If that visitor reads the article and perhaps another I have potentially gained a follower. If the reader sticks around long enough they may also generate some income from my blog by clicking on an Adsense advertisement or following an affiliate link.

Creating Backlinks at Propeller.com
I have found Propeller.com a good place to create "do follow" backlinks to my blog. "Do follow" backlinks are important to create for blog pages because they add weight to a blog's credibility and its Google PageRank.

As I am busy establishing this blog I have identified that taking the time to add a link to each of my blog posts on Propeller.com is a useful way to build backlinks to my blog and gain additional traffic.

Building backlinks is time consuming and labor intensive anywhere on the web and the same is true at Propeller.com. However the benefits gained make the effort worthwhile. The chance to earn additional Adsense earnings through the increased traffic levels is the reason I persevere with manually building links.

Propeller's High Page Rank Creates Quality Backlinks
PageRank is the measure that Google places on a blog, website or article. The PageRank of a page reflects its importance on the web.

PageRank is largely determined by the quality and quantity of your blog's incoming links. Thus a blog page that is linked to by many sources on the web will have a higher PageRank than some web content that has none or very few links. And when those links are not just from anywhere but from sites with a high PageRank like Propeller.com then it is likely that the linked to blog will also receive a higher PageRank.


Propeller.com currently has a Google PageRank of 8 out of a possible 10. Any inbound links to my blog from Propeller.com therefore are going to raise the standing of my blog.

Keep in mind that the higher the PageRank of a site the better it is placed in Google search results too. By creating backlinks to Propeller.com I am therefore creating potential for my blog posts to appear on the first page of Google Search Engine Results (SERPs)


How Do I Build Backlinks to a Blog at Propeller
Propeller is easy to use. If you have used Digg before then Propeller's interface will be familiar to you.

To add a link you simply enter the URL of the blog post or article and then post a title and short summary of what your blog post or article is about. In order for your articles to be found easily you add relevant tags that are likely search terms that someone might enter to find your article. Once your link is published on Propeller there is a direct link from Propeller.com to your blog.

You can expect visitors from Propeller.com as a result of adding an article link. Users at Propellor.com can rate your articles so if readers find your blog posts interesting your link my get propped (similar to having someone Digg an article) and thereby promote its popularity.

Do I Get Paid for Bookmarking at Propeller.com?
Propeller.com does not offer incentives beyond providing a direct "do follow" link to your web content. Unlike RedGage and Xomba there is no payment for bookmarking your articles and there is no referral program. If you are interested in getting paid to bookmark take a look at my article - How to Earn Adsense While Bookmarking Your Blog.

Tips for Bloggers Using Propeller.com
  • Use a different title from your blog post for your Propeller link
  • Complete your profile by filling out the bio so that readers will have a sense of who you are.
  • Add an image or an avatar that will make you easily recognizable
  • Link to your blog under add website
  • Create links to other blogs or articles on the web under the links section
  • Participate in the community

Summary
There are a lot of reasons to start posting links to your blog pages at Propeller.com. Not only are you gaining greater exposure for your blog posts you are also bringing in referral traffic directly to your blog. Extra traffic means potential for increased readership and increased Adsense clicks. As links are "do follow" you are adding to your blog's authority everytime you add another link to Propeller.com.

To find out more about Propeller.com feel free to visit my Propeller profile and if you feel comfortable in signing up don't forget to add me as a friend.

Wednesday, August 11, 2010

5 Key Steps to Set Up a Blog Earning Adsense

Earning through Adsense clicks is a good way to make money blogging. However blogging is not a fast way to make money on the internet. when you set up a blog you are starting from scratch with a Google Page Rank of zero.

adsense piggybankBefore earning money from blogging time must be spent building a blog and establishing its credibility. Earnings from Adsense will follow.

Blogs need traffic and followers. Getting visitors to your blog does not happen overnight. It takes quality content, consistent posting, keyword rich articles, SEO optimization and blog promotion through social media to attract visitors. Once your blog has achieved around 30 or 40 visitors a day sometimes less you can expect to be earning Adsense from your blog.

There are 5 key steps to set up a blog to earn money from Adsense clicks. In a nutshell these steps are:

Step 1 - Choose a Blogging Platform

Paid Blogging Hosting
Wordpress is the leading blogging platform for serious bloggers. Millions of blogs have been created using Wordpress worldwide. While the software is free you will need to pay to host your Wordpress blog.

Just Host or Hostgator offer affordable web hosting at $3.95 a month plus they throw in a free domain name. Wordpress can be quickly installed at a touch of a button using an autoscript installer. With Wordpress you have complete control over where you place Adsense units on your blog including hotspots to maximize your Adsense earnings.

Free Sites to Build a Blog
Of the free sites Blogger.com is my preferred choice. Blogger is user-friendly and because it is owned by Google it is easy to quickly get your blog indexed by the Google search engine.

Blogger allows you to freely add Adsense to your blog along with other advertising like Chitika and Kontera and it does not take a cut. Blogger also lets you use a custom domain name for your blog but you will need to pay for this. You can purchase a domain name at sites such as Go Daddy

If you want to build a website and a blog together you could consider Yola or Weebly. Both sites are pretty similar but Yola is the better choice over Weeby because it doesn't take a 50% share of your Adsense revenue.

I would suggest avoiding the free Wordpress site Wordpress.com because none of the advertising revenue on your blog would be yours.

Other options are Facebook, MySpace, Live Journal, Typepad but in my view none are as good as blogger.


Free Blogging Platforms vs Wordpress - Which is Better?
Historically the main advantage of having a hosted blog like Wordpress over a free site has been flexibility and add ons called plugins for applications like ecommerce and SEO. Blogger is gradually closing the gap by adding more and more features that make it difficult to tell whether a blog has been created with Wordpress or Blogger at first glance.

Which platform you choose will largely be determined by your needs. If you are not thinking beyond a basic blog then they may be no point paying for a Wordpress blog that you could have far more easily created with Blogger.

On the other hand Wordpress is the ultimate blogging solution with many advanced blogging features and plugins that will give you all the tools you would ever need. If you think you are going to need advanced blogging features definitely consider taking the paid hosting option.

My suggestion for beginners is to get started with Blogger first because it is easy to use. Wordpress has a far greater learning curve plus it costs money to host your blog and you may not make any Adsense revenue initially.

If you can afford it get a custom domain name in preference to using a blogspot.com subdomain though because if you decide to later shift to another blogging platform your links will remain intact.

Step 2 - Set Up a Blog
You will need to decide on your blog topic. Niche blogs can perform very well. Do some research to make sure there is enough scope to earn from your blog.

Try the Google Keyword Tool to find out what the keywords on your topic are paying the most for Adsense clicks. Use the Keyword tool to help you choose a blog title that includes one or more keywords. Buy a custom domain name for your blog title if you can afford it.

Use a good custom template for your blog to create trust with your readers. Try Top Free Blogger Templates, Better Free Blogger Templates or Free Blogger Templates Blogspot for a good selection of free Blogger templates. You can also buy a custom Blogger template starting at $5 from Theme Forest.

It is worth spending a bit of time to configure you blog properly including optimizing it for SEO. Try my blogs Blog Know How and Blogspot Blogger Guide for beginner and advanced help on setting up a blog and using the Blogger platform for blogging.

Step 3 - Post Quality Content to Your Blog
Write some quality content for your blog. Make sure your content is as original as possible. Please don't copy other people's work. Apart from it being morally and ethically wrong Google will penalize you for duplicate content.

Publish at least 10 posts of 250 words each. This will give Google enough of an idea of what your blog is about to place targeted ads on it. Make some articles longer as the longer the article the better its chances of being indexed by search engines.

To earn Adsense revenue your articles are going to have to be keyword rich and have relevant titles. This is especially true if many others have written articles on your chosen topic. Try to find an original title that has one or more keywords in it. Including what are known as longtail keywords (keyword phrases) in your articles is likely to mean you will earn more revenue.

Step 4 Put Adsense On Your Blog
Sign up for Google Adsense. Place Adsense ad units on your blog. Be sure to place your advertising above the fold - that is the area your visitors see when they arrive at your blog. Keep in mind when placing Google Adsense advertising on your blog that the larger Adsense units are the best performing.

I suggest only placing 1 or 2 units initially because blogs with heavy ad content are less appealing to readers. Remember you are trying to establish credibility with your readers. Don't forget to publish a privacy policy page as per Adsense terms and conditions.

Step 5 - Promote Your Blog
It is a good idea to comment on other blogs relevant to yours with good Google Page Ranks of 3 and above while you get established. Having inbound links to your blog will not only make it easier for Google to find your site it will also start to establish the credibility of your blog.

Comment on several forums in your niche including a link to a relevant blog post in your comment or your homepage. You can easily find forums on your topic by doing a Google search.

Join social media sites like Twitter, Facebook, Digg, Stumble Upon and Delicious and use them to promote your blog.

Try bookmarking sites like RedGage, Snipsly and Xomba where you can create backlinks to your blog.

Blog Catalog and TopofBlogs are 2 blog directories worth being listed in as they backlink to your blog (note many do not).

Other ways to build credibility with readers is to claim your blog at Technorati. Answering questions on sites like Yahoo answers will help generate traffic to your blog.

Summary
Setting up a blog to earn Adsense is a very common internet marketing approach. You can use a free blog site like Blogger and you don't need to spend a cent to set up a blog. If your budget can run to it consider buying a custom domain name. You can use your own domain name with Blogger and most other free sites. Or if you prefer advanced blogging features you could opt for paid hosting of a Wordpress blog.

By creating quality content that is keyword rich you will be able to soon gain enough organic traffic from Google and other search engines to be earning Adsense revenue. Use social media to build backlinks and credibility and you are on your way to setting up a blog that will be earn Adsense revenue consistently.

Sunday, August 8, 2010

Earn Adsense Revenue Bookmark Your Blog at Snipsly

Snipsly is a way to earn Adsense revenue while bookmarking your blog posts. I use it to promote each of my posts and build quality backlinks that will add to the credibility of my blog.

The good thing about Snipsly is that it pays you to bookmark your content which is something you need to do anyway to build a successful blog.

At 80/20 in favor of the writer the Adsense sharing at Snipsly is generous in my view. Most content sharing sites offer 50/50 so it is way above what is offered elsewhere. To balance this though there is no referral program. Nor can you include eBay or Amazon modules the way you can on HubPages and Squidoo.


Snipsly is free to join and has no hidden costs. It accepts international writers as long as they write in English.

Benefits of Submitting Content to Snipsly
  • Earn 80% Adsense Revenue
  • Increase Your Blog Traffic
  • Gain quality backlinks
  • Free to register
  • Accepts international writers
  • Ownership of content remains with the writer

  • Snipsly Has a Wordpress Interface
    Snipsly is built on the Wordpress blogging platform so the interface will be largely intuitive for bloggers. Other writers might experience it as clunky and certainly it is no match for ease of RedGage or Xomba.

    I like how quickly I can add content to Snipsly. Three sentences and I'm done. For a busy writer and blogger like me time is money so I enjoy being able to get the job done quickly and know I am earning potential Adsense revenue at the same time.

    One great feature of Snipsly is the inclusion of the SEO all in one pack Wordpress plugin. SEO optimization of articles is important and I like the facility at Snipsly to add keywords and a description of my content to have the best chance of getting targeted traffic.

    The community at Snipsly is there but it is hard to find and interact with largely because of the Wordpress interface. I personally haven't bothered with networking at Snipsly but it may be to my detriment as usually sites like this rely on members to promote content.

    Tips for Writing at Snipsly
    • Check out the suggested topics

    • When bookmarking write a short unique summary rather than copying the first few sentences from your blog

    • Use a different name for your bookmark or article at Snipsly than your blog content to avoid competing with yourself in search engine results.

    • Use the SEO tools to SEO optimize your articles and bookmarks

    • Don't go overboard on adding links as you risk your article looking like spam

    Over the coming months I will be recording how I make money on Snipsly. Bear in mind though that my primary objective in contributing to Snipsly is to promote and market my blogs. For the moment I am new there myself and I like everyone else will be working on getting established. If you want to visit me on Snipsly you can find my page under The Wizz

    I invite you to call back to observe my progress and find out what kind of earnings potential exists at Snipsly. So please feel free to bookmark this blog post or join me on Facebook or Twitter.
     

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